A new six-page, six-question attestation form issued by the Michigan Gaming Control Board in late April has left some licensed iGaming and sports betting suppliers in a lurch, unsure how to respond to the open-ended inquiry that the board itself has revealed is more about “information gathering” at this point. The “Illegal Gaming Attestation Internet Game Content...
Tag: Michigan
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Skins game: Online casinos need multiple options to attract cross-section of players
Branding matters, maybe doubly or even triply so in the online casino realm. But what happens in the future when operators are unable to offer more than one online casino brand due to state law? Operators have built their player databases through various acquisition channels. From there, the funnel to successfully convert an existing patron...